Research Report: Can You Meet Consumer Expectations at Any Cost?
Consumer power is at an all-time high and demands around brand engagement are even higher, forcing retailers to meet consumer expectations at any cost—but can you? There’s no prescriptive path to establishing seamless any-channel commerce, but experts agree on four imperatives.
Download this new omnichannel report and hear from Retail Systems Research Managing Partner, Nikki Baird and Forrester VP and Principal Analyst, Peter Sheldon on the state of retail commerce and the four pillars that retailers need to tackle to provide the levels of engagement and service that consumers demand.
Download this report to learn about:
-
Platform renovation and the three key components you’ll need to achieve success.
-
Organizational change management and how to accommodate technology and cultural changes to better adapt to the new consumer.
-
Any-channel consumer engagement strategies and the best tactics for engaging consumers on their terms.
-
Fulfillment optimization excellence and how to avoid excessive logistics costs and poor execution on brand promise.